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2018 Digital Marketing Trend in China Where
Shanghai World Financial Center, CEO SUITE 28th Floor, Shanghai World Financial Center No.100 Century Avenue, Pudong ไธๆตทๅธๆตฆไธๆฐๅบไธ็บชๅคง้100ๅท ็ฏ็้่ไธญๅฟ28ๆฅผไบๆๅฅฝๅๅกไธญๅฟ ไธๆตท , ChinaShow on map Speakers Alex Duncan Co-founder of KAWO.com
Alex Duncan runs KAWO.com the leading enterprise Weibo and WeChat platform for foreign brands in China. He is a serial entrepreneur, designer, developer and user experience expert.Over the p...
Read Bio Alex Duncan Alex Duncan runs KAWO.com the leading enterprise Weibo and WeChat platform for foreign brands in China. He is a serial entrepreneur, designer, developer and user experience expert. Over the past few years, the importance of Chinese social media platforms in branding and sales has skyrocketed. For any and all companies looking to play in the China market, social media strategy is one of the most important considerations, as more so than any other major market in the world, THAT is where consumers are influenced. What’s more, ecommerce has become seemlessly integrated into social media platforms in China, meaning that the space between the decision to buy, and the act of making a purchase, have never been closer together.
Mike Golden President at Brandigo
Mike Golden is the co-founder and China President of Brandigo, a top branding and marketing agency with offices in Boston, China and the UK. A native of the USA, Golden has worked in marketi...
Read Bio Mike Golden Mike Golden is the co-founder and China President of Brandigo, a top branding and marketing agency with offices in Boston, China and the UK. A native of the USA, Golden has worked in marketing in Asia for over 20 years, including time in China, Japan and Singapore. He has been based in Shanghai for the last 15 years. Golden has worked with over 100 US, European and multinational companies to help them succeed in China, and is a recognized expert on brand localization and international marketing implementation - specifically for B2B businesses. He is also a Board Director for EPG, a cross-border e-commerce company. Golden has a BA in East Asian Studies from Cornell University, and an MBA from the University of California, Berkeley.
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