With Covid-19 ripping up the retail rulebook, today's consumer is more connected online than ever; Asia, especially Southeast Asia sees the fastest ecommerce sales growth in the world in the past year. With more channels, formats and placements available for brands to capture consumers, how to keep-up & speak to the individual? how to turn data & consumer insights into commercial success?
How to evolve the commerce experience in a post Covid-19 economy?. As a result, this new retail trend has also ushered in greater development opportunities, empowering both new and old retail enterprises with greater capabilities. Enterprises which want to achieve better development, must now re-examine their own business strategies. They must explore and innovate to meet consumer demands and shopping preferences. We believe that constant innovation is the prerequisite to ensure the core competitive advantage of modern retail enterprises. Thus, allowing consumers to enjoy a multifaceted shopping experience, which in turn, allows them enhanced buying power.
NRDI 2023 ( the 9th China New Retail and Digital Innovation Summit 2023 ) will focus on hot topics, such as social ecommerce, private traffic operations, brand refinement operations, social media, brand cross-border objectives, AI, KOL, the use of short videos and content seeding. We will also discuss the new trends in China's digital marketing and ecommerce development with both domestic and foreign platform operators, consulting companies, brands, retailers, technical service providers and so on, as we endevour to help brands seize opportunities in China's incremental marketplace.
We trust you will all enjoy this exciting conference and that you will all come away with new industry insights.
Shanghai , China, Pagoda Hotel Shanghai Baixia
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