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Jojo Tang
Vice President, Public Relations and Press at Porsche (China) Motors LtdJojo Tang is the VP of Public Relations and Press at Porsche (China) Motors Ltd, covering the market of mainland China, Hong Kong and Macao. Her role is to oversee the brand and product PR, issue/crisis management, press relationship to ensure Porsche's high share of voice and brand preferences in the market. She also cover the topic of corporate social responsibility including strategic planning, initiatives and project operations and communications.
With more a decade, Jojo worked in both agency and in-house roles for many renowned brands and corporate covering a wide range of marketing and communication topics. Graduated from the major of International Journalism at Shanghai International Studies University, she started her career from Burson-Marsteller, the international PR firm, as the professional PR practitioner working with multiple world-class clients incl. Intel, Diageo, Lexus and Volkswagen. With the outstanding performance and practice in corporate communications, Jojo was named the Communicator of the Year at Burson Asia Pacific in 2006. She also worked for Cooper Tires and Rubber Company and then, Bosch China in the area of corporate communications and CSR topic. At Bosch, Jojo led a virtual team in Asia covering 8 markets, aligning and promoting the topic of CSR with synergy.
Jojo is a brand and PR veteran in the automotive and industrial sectors with more than 15 years experiences.
Nadav Ben Simon
GM at Taicang Inclusion FactoryNadav is a social entrepreneur who has been working with NGO's and governmental sectors in various social programs and sustainability projects. Nadav is specializing in projects that are focusing on the inclusion of the "other" back into the society. In 2011 Nadav initiated projects which aim at supporting elderly African communities through unique agricultural farms; In 2013 Nadav initiated and executed projects for the re-integration of under-privileged youth through employment opportunities and vocational training and from March 2015 he has been managing the first industrial workshop in China for the inclusion of intellectually challenged individuals in Taicang, Jiangsu province.
Bessie Xu
Head of Brand IP & CSR at Maserati ChinaAfter 20 years experiences in the field of public relations, Bessie geared her career path to brand IP practice since 2019, while remained oversight of Maserati China corporate social responsibilities. Prior to joining Maserati China as PR Director in 2012, Bessie had extensive cross industry working experience in Van Cleef & Arpels, Estee Lauder, Three on the Bund, Legation Quarter and Hill &Knowlton. Her dynamic personality with cross-border thinking is the driving force of distinctive Maserati PR & CSR initiatives. Bessie is indulging in learning and promoting TCM (Traditional Chinese Medicine) and Chinese culture. She is an Assistant Coach of Yang Style Taichi.
Andrew Li
Experiential Marketing Senior Manager at Alfa Romeo ChinaAndrew Li is a marketing professional with more than 12 years of experience in the automotive industry. Before joining Alfa Romeo China as Experiential Marketing Senior Manager, he has been working at Porsche (China) in various positions. Holding an MBA at the Fudan University, his knowledge ranges from events to retail marketing and exhibitions to customer relationship management.
Dr. Verena Schaefer (Moderator)
Head of Automated Driving at BMW China Services Ltd.Dr. Verena Schäfer is Head of Automated Driving at BMW China Services, responsible for developing and integrating software functions for automated driving in China. Working for 17 years in the automotive industry, she has extensive experience in Research and Development and has held various management positions in Electronics Division. With a PhD in innovation management she is keen to bring future technologies on the road.