2024 China Shopper Report vol. 2 client breakfast on December. 10

Bruno has more than 30 years of management consulting experience. He holds deep expertise in all aspects of strategy development and implementation, performance improvement, organization, and change management.

Bruno has worked extensively in the food, personal care, and beverage sectors, with projects covering growth strategy, post-merger integration, sales and distribution optimization, and brand strategy. He has also led projects in the food and non-food retail spheres, with focus areas spanning strategy, acquisition evaluation and integration, and profit improvement.

Bruno has published multiple articles across the consumer products, luxury, and retail sectors in both Chinese and English business magazines. He is the main author of our China Shopper Reports, published semiannually since 2012 and describing China FMCG trends, as well as our China Luxury Report, published annually since 2008.

Derek has more than 20 years of industry and management consulting experience. He advises clients across a range of industries, including consumer products, private equity, industrial goods & services and financial services. He holds deep expertise in strategy, organization, mergers & acquisitions, customer strategy & marketing and performance improvement.

Derek is the co-author of Bain’s annual China Shopper Report , Bain-Tmall 2019 Online Strategic Consumer Groups Report, Bain-Tmall China Pet Report and Future Consumer Economies. His insights and byline articles s are extensively quoted by international and domestic mainstream media, including Reuters, Bloomberg Businessweek, Caijing Magazine, China Daily, National Business Daily, and etc.

He holds an MBA from the University of Chicago and a BA in Business Administration from Peking University.