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[Fully booked] Workshop Automotive: "Digital services in Automotive – New Business Models" "Opportunities & Challenges while Engaging with the Consumer" Where BMW Experience Center (BMW上海体验中心) 35 Xueye Rd, Pudong District area/浦东新区雪野路35号
35 Xueye Rd, Pudong District area 浦东新区雪野路35号 Shanghai , China
Show on map Agenda
BMW Driving Experience center tour
Presentations by:
Moderator: - Mr. Peter Bornschein | General Manager, MSG Systems Speakers: - Mr. Joseph Zheng | Vice President BMW, Head of Digital Services and Business Models - Mr. Esteban Remecz | CIO Asia-Pacific fuer ZF Friedrichshafen AG - Mr. Stephan Melzer | CEO, Minnosphere – Innovation lab of msg
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