What: The mobile battle royale title “Game For Peace” brought in $70 million from in-game purchases on iOS in the month of May.
Shifting titles: Tencent launched the title to take the place of “PUBG Mobile,” which it had been unable to monetize in China. The new version of the game retained “PUBG Mobile’s” core mechanisms but changed several details to comply with Chinese regulations and to win a license from the State Administration of Press and Publication.
Party’s over: According to a report from mobile app intelligence firm Sensor Tower, the two versions of the game generated a combined revenue of $146 million in May, a 126% month-over-month increase. This number is 26 times the estimated revenue of “PUBG Mobile” in May 2018. Liao Xuhua, an analyst from data consultancy Analysys, says the high revenue for “Game For Peace” was driven up by players who wanted to spend money on cosmetic items in “PUBG Mobile” but couldn’t. According to him, this isn’t likely to continue into June.
Top worldwide: The combined take of the two versions of “PUBG Mobile” made it the top-grossing game in May worldwide, beating by 17% Tencent’s mobile multiplayer online battle arena title “Honour of Kings,” which made $125 million last month on both iOS and Android stores outside of China.
– Tony Xu