赋能教练市场思维 助力企业拓展创新

Pre-workshop Survey

2 weeks before the program kick-off. We're looking to learn more about what pain points you suffered and what CMO skills you want to see built.

Kick off & Training Workshop #1

Core Competencies

- Why CMO Approach Needed

- Design Thinking

- Story Telling

- Brand Marketing and Product Marketing

- Digitalization

Program Kick-off: Pairing-up with Marketing Coaching Counterparts

1 day (8hrs) Mar 29, 2022

2 Coaching Sessions

One on one coaching practice between each Coach and Coaching Counterpart

1.5hr each session

IECL coach supervisor 7x24 support

Training Workshop #2

Core Competencies

-CX (customer experience) & EX (Employee Experience)

-Influencing Your Customers/Stakeholders

-Coaching Review

0.5 day (4hrs)

2 Coaching Sessions

One on one coaching practice between each Coach and Coaching Counterpart

1.5hr each session

IECL coach supervisor 7x24 support

Training Workshop #3 & Wrap Up

Core Competencies

-Personal Branding

-Define Your Customer and Money Mindset Mastery

-Wrap-up & Key Action Plan Sharing

Closing: Graduation and Awarding Ceremony

1 day (8hrs)

Price for Alumni: RMB 12,000

Price for Non- alumni: RMB 16,000

15 Limited Seats Only

Paid by 24 Feb, 2022