Training Objectives 课程目标：

The business management simulation course for managers aims at simulating various business activities of the company to visually interpret the principles of running, distributing, and transforming corporate commercial resources, introducing financial concepts and related knowledge, exploring the root causes of corporate value, and trying to make overall costs control, strengthen the awareness of cash flow, improve the efficiency of capital operation, master corporate financial language, learn to improve corporate profitability, and enhance students' ability to execute corporate strategies.

企业财务管理模拟实战课程旨在通过模拟企业的各项经营活动，形象演绎企业商业资源的筹集、分配、转化原则，引入财务概念和相关知识, 探索企业价值产生的根源，尝试进行全面成本控制，强化现金流意识，提高资金运作效率，掌握企业财务语言，学习利用财务手段改进企业盈利水平，提升学员对企业的战略执行能力。

Target Audience 目标受众：

• Admin

• Purchaser

• Production

• Quality management

• Sales

• 企业管理人员

• 采购

• 生产

• 质量管理

• 市场销售

Participants Takeaways 参与者收获要点：

• Understand the key elements of business activities and use these elements to make the company coordinated and profitable

• Determine work objectives and how to communicate effectively with other departments to achieve efficient operations;

• How to measure company profit and cash flow through financial data;

• Interpret the stories behind the figures of financial statements, analyze and use relevant information

• Cultivate the overall concept and continue to create value for the company.

• 理解企业经营活动的核心要素，并运用这些要素推动公司协同增效与盈利增长

• 明确工作目标，掌握跨部门高效沟通协作的方法以实现业务顺畅运转

• 通过财务数据研判企业盈利状况与现金流健康度

• 解读财务报表数字背后的商业逻辑，有效运用相关信息进行分析决策

• 建立全局经营思维，持续为公司创造价值

Training Outlines 课程大纲:

Part 1: Manufacture Business Overview（1 Hour）

· Manufacture business Introduction

· Game Rules and initiative

· Financial statements fundamental

Part 2：First Battle（2 Hours）

· Decision Process Practice

· Draft Your First Financial Statements

Part 3：Cashflow & Budget（2 Hours）

· Pricing and Market Competitions

· Decision based on Financial Data

Part 4：Business Strategy（1.5 Hours）

· Review the business decisions made

· Exchange the learning and take back to work

模块1：制造业业务模式瞰览（1小时）

· 制造业业务全览

· 沙盘规则及初始介绍

· 财务基础知识及三大报表

模块 2：初上战场（2 小时）

· 商业决策过程体验

· 编制你的第一套财务报表

模块3：现金流与预算（2 小时）

· 定价与市场竞争分析

· 基于财务数据的市场决策

模块4：市场战略（1.5 小时）

· 分析回顾决策过程

· 分享交流收获并带回工作场