Spotlight Session:Keep Growing

I believe you must have heard this:

"2019 will be the worst year in the past decade and will be the best year in the next decade."

In the "2019 China Chief Marketing Officer(CMO) Survey Report" released by the China Europe International Business School in September of this year, 59% of the respondents believe that the decline in the number of sales is mainly due to insufficient market forecasts and lack of quick response. 57% of respondents thought it is lack of opportunities in the industry and the economic environment.

Taking into consideration how doing business continues to get difficult year after year, difficulties in growth and difficulties of financing,as a CMO, who started to review 2019 how do you plan for 2020?

Highlights：

• 2020 B2B marketing new trends
• B2B marketing digital transformation strategy and how to drive traffic with marketing approch
• CMO from the Fortune 500 company,will share how to build public praise and promote brand value
• Customer Experience is the most important product
• Event marketing is the most important channel for B2B companies to capture leads, and is the most "expensive" channel. How to maximize ROI?

Quoting the words of Mr. Philip Kotler, the father of modern marketing, at the future marketing summit, "Within five years. If you're in the same business you are in now, you're going to be out of business". Welcome to our event, I believe that the content shared by the speakers will give you some new ideas to your 2020 plan.