Reimagine Business From Outside-in

Will tomorrow be like yesterday? Can we predict the future of business from data alone? How to satisfy consumers who want everything now and their way? Can we evolve business as fast as people change?

We live in changing times, and uncertainty on all fronts challenges how we lead and evolve our businesses to stay relevant. - How do we do it?

PwC's Jacob Johansen, a 30-year veteran of the branding and strategy industry and international thought leader behind User Centricity, shares his vision: Shifting perspectives and focus enables leaders to identify new opportunities inside and outside their business. The ideas are captured in his book, From Customer to User. On October 14, he unfolds the inspiring ideas in front of a live audience in the heart of Shanghai in cooperation with the Chambers of Finland, Norway and Switzerland.

It's dramatic yet pragmatic.

It's a grand vision yet hands-on.

It's obvious yet provoking.

Meet the international thought leader of user-centricity and author of the book 'From Customer to User,' Jacob Johansen.

We are delighted to continue the evening with our attendees and serve some wine and finger food. You will get a chance to mingle with the author and other attendees from FinnCham Shanghai, NBA (Norwegian Business Association) and SwissCham.

退改政策 Refund Policy

如果您要取消出席活动，请在活动开始前48小时写邮件给 events@sha.swisscham.org。如未能及时取消，我们视同默认付款。 若非瑞士商会主办的活动，取消规则请参照活动主办发布的条款。

In case you need to cancel your attendance to the event, please write an email to: events@sha.swisscham.org at least 48 hours prior to the event. Failure to cancel your RSVP timely will require the payment of a "no show bill" of the full amount stated in this invitation. For third-party events, the event terms and conditions of the event organizer apply.

免责声明 Disclaimer

作为活动主（承）办方中国瑞士商会将在活动现场进行拍照，并可能在公共网页及社交媒体平台上公布照片用于活动后期宣传。参加中国瑞士商会的活动，我们将视同您默认我们有权因上述原因及以上述方式使用您的照片。如有异议，请联系events@sha.swisscham.org。

Please notice that Swiss Chinese Chamber of Commerce Shanghai (as the host of the event) will take photographs from the event and might post these on its public webpage and or social media platforms in order to create awareness of its events. By attending this event you consent to the Swiss Chinese Chamber of Commerce Shanghai taking and using photographs of you as described above. Please contact [events@sha.swisscham.org] if you have any inquiries related to this matter.