Tuesday, December 7, 2021 (3:00 PM - 4:30 PM) GMT+8
Many SMEs believe that IPR protection follows universal regulations, while in reality there are important differences in the IP systems in China and in Europe. Especially for foreign invested companies it is crucial to understand the differences in the system and also in enforcement, to be able to jointly with the HQ adapt a suitable IP strategy. During this Web-Meeting the IP expert Mr. Matias Zubimendi from the China IPR SME Helpdesk will give a comprehensive overview and be available for questions. Please note, that this is a series of three events, with the following parts:
o Part I: IP systems in China and the EU โ A Comparison (December 7, 2021)
o Part II: Common mistakes SMEs make in China (January 11, 2022)
o Part III: Brand Protection (tbc)