Product Engineering Open Day：Innovation as a System: A Method-Based Approach to Generating Breakthroughs

产品工程开发主题开放日：使用创新方法探索产品工程学的未来

Companies face saturated markets, cost pressure, and rapidly shifting customer expectations. Too often, responses between inquiry and proposal are slow - or end up adding the next 'nice-to-have' feature with little proven value.

企业正面临市场饱和、成本压力以及快速变化的客户期望。在需求与满足之间，响应速度往往迟缓——或是演变为添加下一个"锦上添花"的功能，而这些功能的实际价值很少到验证。

This event offers a structured, hands-on path from real market needs to ready-to-implement solutions. Expert insights, practical sessions, and live discussions help participants connect strategy and execution — from identifying customer needs to developing and validating ideas. The focus is on turning the right concepts into real results for users and customers.

本次活动直击核心，通过创新方法来有效过滤冗余信息，实现从真实市场需求到经过验证、可立即实施的解决方案的结构化路径。借助精炼的主旨演讲、实操案例和现场讨论，我们架起战略与执行的桥梁——融合需求预测、有条不紊的系统化创新（从战略产品规划到开发）及核心验证环节——确保优质创意转化为满足用户与客户的切实成果。

What you'll get:

您将获得：

• Decode market signals and customer value - and why speed matters now.

 解码市场信号和客户价值-为什么现在速度很重要。

• A practical toolbox: scenario mapping, InnoX—from ideation to implementation.

 实用工具箱：情景映射、InnoX--从构思到实施。

• Access to top-notch validation environments and facilities.

访问一流的验证环境和设施。

• Proofs of concept and case insights you can apply immediately.

您可以立即应用的概念验证和案例见解。

Take the next step: Leave with a clear, validated approach to kick off or accelerate your next innovation initiative

迈出下一步：带着清晰且经过验证的方法离开，为启动或加速您的下一个创新计划做好准备。

Agenda

14:00-14:15 Welcome and Registration

            欢迎和注册

14:15-16:15 Generating Innovation is a method based habit:

            创新是一种基于方法的习惯：

            • Decode market signals and customer value — why speed matters now?

             解读市场信号和客户价值--速度为何至关重要？

            • InnoX funnel: From ideation to implementation — with directly applicable use cases.

             行之有效的方法：从战略产品规划到展望、构思和验证，是一项核心活动。

            • InnoX funnel: From ideation to implementation — with directly applicable use cases.

             InnoX 漏斗： 从构思到实施--应用案例。

            • What does right validation look like?

             正确的验证是什么样的？

16:15-16:45 Method Insights + Q&A

            方法见解+问答。

            Real corporate success stories.

            真实的企业成功案例。

            Get your questions answered by industry experts.

            行业专家为您答疑解惑。

16:45-17:30 How to kick-off structured Innovation in your copmpany?

           如何在你的企业中启动结构化创新？

           Networking & Use-Case Clinic – Connect with peers, industry leaders and PE specialists.

           交流与用例研讨会--与同行、行业领袖和产品工程专家进行交流。