Event Details

The B Corp movement is one of the most important of our lifetime, built on the simple fact that business impacts and serves more than just shareholders—it has an equal responsibility to the community and to the planet. Rose Marcario, CEO of Patagonia

The Entrepreneurs Organisation Beijing is proud to put together an educational and inspirational evening to learn more about what the global B Corp movement is and meet the pioneers that are shaping the future of business in China.
A first of its kind event in China our speakers will touch on how B Corp can positively affect your business in attracting and retaining talent and also bring marketing power to your brand.

B the Change

Come and find out why Fast Company Magazine listed the B Corp Movement as one of the Twenty Moments in the last Twenty years that moved the whole world forward!!


Certified B CorporationsTM redefine success in business.
Individually, B Corps meet the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.


To learn more about the B Corp movement please check out https://www.bcorporation.net​

Agenda

6:30 PM - 7:00 PM
Sign in
Day Day Up San Li Tun SOHO
7:00 PM - 7:30 PM
Intro to B Crop
Skott Taylor
1. Introduction presentation
7:30 PM - 8:00 PM
Academic Approach
Xu Jing
Presentation
8:00 PM - 8:30 PM
Talk to a B Corp: 2 of Chinaโ€™s 3 Certified B Corps
Min Ko and Jade Gray
Case Study
8:30 PM - 9:00 PM
Q&A

Speakers

  • Jade Gray (Founder of Gung Ho!)

    Jade Gray

    Founder of Gung Ho!

    Jade Gray is a Co-Founder of Gung Ho Ventures which owns several successful brands including the Pyro Pizza and Gung Ho! Pizza chains. Gung Ho Pizza is Mainland China’s third Certified B Corp and a pioneer in China’s F&B industry aiming to become the Patagonia of pizza.

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  • Xu Jing

    Xu Jing

    Jing Xu is a Professor of Marketing at Beijing University, the Director of Guanghua-Yintai Center for Philanthropy and Social Impact, along with being the Vice Director of Behavioral Science Lab at Guanghua School of Management.

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  • Min Ko

    Min Ko

    Min Ko is a Partner & Head of Internal Affairs at First Respond, a leading Chinese social enterprise and the very first Certified B Corp in Mainland China dedicated to delivering exceptional quality first aid training, services and solutions.

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  • Skott Taylor

    Skott Taylor

    Skott Taylor is the Founder of NewSeed Creative Consulting Ltd, a purpose-driven company culture agency, and Co-Founder of the B Corp Consulting Group of Hong Kong which is leading the B Corp movement and assisting businesses to become Certified B Corp.

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