A small spark, given the right conditions, will ignite into a flame. This flame has the potential to spread indefinitely. So, too, do ideas.

How does a concept or new design leap into the business world? How does a company create effective ways of turning premature ideas into real innovations that customers value?

Join us this Friday, September 15th at Fresh Start as we invite Angie Guo, Market Researcher and Founder of Pinetree Innovation, to discuss innovation and its place at the center of global business strategy. We will discuss how the demands of the fast-changing marketplace and customer need drives companies to seek out innovation and manifest these random ideas into ones of genuine business value.

Since companies expect effective ways to create business value from these ideas, Angie will share with us the purpose of her innovative research and how she is able to kindle the fire of innovation, select the most incendiary, and determine which inventive flames to douse.

Angie has working experience in different countries across four continents and she brings with her a global insight on global innovation.

We encourage all those interested in how to develop a conceptual spark into an innovative idea of business value to attend and satiate their curiosity. All are warmly welcomed to attend.