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中文
English
在目前的全球经济环境和疫情冲击下，所有营销人都需要掌握前沿的自动化营销技术，为将来的工作做好准备
疫情期间《EventBank智能自动化营销云认证》课程对中国市场人，免费！ 价值1999美金在线课程，实际体验EventBank云平台，系统学习，考核后获得智能营销云国际认证。对企业，市场能力全面提升；对个人，提升职业生涯，优化履历竞争力。
Agenda
14
00
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14
45
14
45
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15
45
A more holistic approach
1. KoL marketing strategy in OMO era 2. Why you need study KoLs
Speakers
Alice Lui
Partner at Park & Lui AssociatesFocus on helping businesses achieve top-line and bottom-line impact through feasibility and competition study, growth strategy development, new product launch, and distribution efficiency in Lifestyle and Skincare brands.
KoL marketing by demographics
1. My story and experience 2. What Gen-Z are looking for
Speakers
Cartas AJ
Partner at syzygy socialSyzygy’s specialty is connecting Western brands to Chinese consumers through influencer/KoL marketing via WeChat, Weibo, Taobao, Douyin, and the Red Book.
Since 2013, AJ personally had over 1.2 million followers on his social media across Facebook, Instagram and Twitter.
Speakers
Focus on helping businesses achieve top-line and bottom-line impact through feasibility and competition study, growth strategy development, new product launch, and distribution efficiency in Lifestyle and Skincare brands.
Syzygy’s specialty is connecting Western brands to Chinese consumers through influencer/KoL marketing via WeChat, Weibo, Taobao, Douyin, and the Red Book.
Since 2013, AJ personally had over 1.2 million followers on his social media across Facebook, Instagram and Twitter.
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