China E-Commerce and Retail Innovation Summit 2015

“China E-Commerce and Retail Innovation Summit 2015” which hosted by ECV International, will be held on Mar.26th -27th 2015 in Beijing Marriott Hotel Northeast.

China has surpassed the United States to become the world's largest online retail market. Meanwhile, with the successfully listing of Alibaba, JingDong and other e-commerce platform providers, as well as the popularity of mobile internet and the change of consumer shopping habits. Online shopping has become a trend in people’s life. In the context of this era, this summit will bring the top management together from traditional well-known companies and e-commerce platform providers in the industries of apparel、FMCG、Home Appliance、luxury and so on. They will discuss the opportunities and challenges brought by the continuous rise of e-commerce suppliers, at the same time, it inspires the industry practitioners the real operations experiences by sharing various business practices. The conference will be a perfect platform to facilitate communication and achieve a common collaboration in the industry.

This summit will focus on the hot topics as below

• This summit will focus on the hot topics as below,
• Interpretation of China E-Commerce Policy
• Continuous reform and innovation to improve B2C E-commerce service
• Innovation: The Permanent theme of E-Commerce
• Opportunities and Challenges of Traditional Enterprises under the strong rise of E-commerce
• Traditional brands lever E-commerce to achieve Multi-platform Retail
• Exploration and practice in Omni-channel retail
• Innovative digital retail
• Meeting the challenges: to build an efficient, high-quality e-commerce channel
• Application of O2O in Brand Promotion and Sales
• Traditional retail brands: How to expand business through O2O
• Integration of online and offline under M-Commerce and the value of micro-commerce
• Excellent Marketing—Solution
• Brand Construction under Big Data
• Analysis & Method of Clients
• The overall situation and development trend of China's B2B e-commerce market
• Exploration and practice of B2B companies in e-commerce and digital marketing

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